Food and Italy are absolutely inseparable from each other, food unites people, it is a philosophy, inspiration, and from this point of view, as an official event partner of the esteemed Crystal lighting design brand PRECIOSA we were glad to host a private cooking VIP experience for the fourth year in a row for their key partners and clients of the brand during Milan Design Week.
The cooking experience took place on the 17th of April at a unique venue – cooking school number 1 in Milan Teatro 7 Lab. The interior and design of the space creates a cozy relaxing atmosphere and allows guests to cook exactly as they would do at home, using simple ingredients and recipes and common household kitchen utensils.
The whole space is infused with an incredible love of food.
Guests of the event from different parts of the world had a unique opportunity to get acquainted with Italian cuisine through cooking under the strict guidance of the gorgeous nutri chef Betrice De Tullio, who helped to add a bit of heat to the familiar recipes and shared her personal culinary secrets.
"The cooking class was another huge success. Some of our clients advised us that it was one of the best client related events they ever attended.” - MD PRECIOSA N.America
Divided into 4 teams, each of which was responsible for the exact course of the dinner, our guests had fun while cooking together, having a glass of fine wine, and the most important thing is that they had an opportunity for networking, collaboration, and growth in an informal friendly atmosphere.
The cooking class allowed our guests to most deeply experience the unifying magic of food by first preparing dishes together, and then sharing their emotions and experiences with each other, enjoying a delicious dinner at one long table.
For the event Design we decorated the table with rich bouquets with a gradient that repeated the colors of the Crystal Beat II installation - exhibited in via Tortona during Milan Design Week. To add a personal touch to the event we created branded manu and place cards. The guests received all recipes of the full menu for them to take and try at home.
As a result, we had a very warm, intimate and beautiful event and we are proud to share the amazing positive feedback we received from our valued clients:
"We would like to thank you for the role The Elite Group played in the success of these events. The careful planning, attention to detail and dedication to achieving the goals of each event are greatly appreciated. It is always a pleasure to partner with a company that shares the same high standards of quality and service as Preciosa. We are already looking forward to next year.” - M. Holy - MD PRECIOSA N.AMERICA
We are already looking forward to making more projects together with the stunning Crystal lighting design brand PRECIOSA!
Make sure you have already read the recap of the VIP cocktail party for PRECIOSA during Milan Design Week 2024!
Share this story
